Do you want to know what happens behind the scenes of museums, archives and libraries? Have you ever wondered what these organisations do to share their collections with audiences? Would you like to learn how to build a strong digital community for cultural heritage? If your answer is yes, then this course is for you!

In this free MOOC, professionals and volunteers in cultural heritage institutions, as well as teachers, students and amateurs, can learn how to create user engagement with digital cultural heritage.

What you’ll learn
• How to create and reflect on user engagement with online collections
• How to curate and annotate digital cultural heritage
• What strategies can be used to educate audiences
• How to access and use digital repositories and platforms
• How to creatively engage with photography and dance content.

We will teach you about digital curation and annotation. You will learn how to use online repositories, cutting-edge tools and digital strategies, in order to stimulate true interaction and dialogue. At the end of this program, you will be able to help others to discover and enjoy the benefits of cultural heritage. Among many other examples, we take a look at the use case of Europeana, the digital portal for European cultural heritage content.

After following the main module that teaches you all about user engagement, you will bring theory into practice by diving deeper into specific examples. Apart from the introduction and the recommended module on user engagement, you are able to craft your own path in this MOOC by picking and choosing between modules. They cover topics such as photography, museums, and dance.

These domains offer many possibilities for innovative user engagement strategies. Furthermore, they all form interesting links to perception and memory, enabling them to be used to foster dialogue around cultural heritage.

Do you want to acquire knowledge of user engagement theory? Would you like to learn how to apply these ideas and strategies to cultural heritage contexts? Have you ever wondered how to use digital collections to create new ways of engaging and inspiring audiences? Enrol now and start learning!

This MOOC is developed by the Fifties in Europe – Kaleidoscope and CultureMoves projects, which are co-financed by the Connecting Europe Facility of the European Union.